Startup Success Series: Nailing Your Pitch

The Startup Success Series is designed to provide insight and education on the topics that matter most to the founder community right now.

Each week Startup Victoria hosts a 1-hour webinar for the community, focussing on a specific topic. There’s only so much we can squeeze into 60 minutes, so following each webinar you can access further resources in our Startup Success Series articles.

The Startup Success Series is supported by LaunchVic.

LaunchVic is Victoria’s startup development agency. LaunchVic invests in organisations and projects that empower entrepreneurs to scale innovative companies and deliver new industry benefits to the Victorian economy.

Lots of effort and time goes into nailing your pitch as a founder – it’s one of the most important skills you’ll need to ensure your startup is on the pathway to success.

Whether you’re applying for an accelerator, pitching to investors, prospective employees or taking the stage at one of Startup Vic’s marquee Pitch Nights, you need to be able to tell your audience about the virtues of your startup, your team and your product/service, usually within a rather short timeframe! So how do you do it well?

There’s a lot more to nailing your pitch than being able to speak about your startup (although this is pretty important!) – you need a well-produced pitch deck, strong talking points and to be ready to field hard questions after you finish. But how do you know what to focus on? How do you tailor your pitch to the people you’re pitching to?

In this edition of Startup Success Series, we talked to Hiranga Goonawardena, Co-Founder @ Earthli and Founder @ Atelier AHA, Marlo Grover, Founder @ G Pump, and Anthony Kwok, Co-Founder and CEO @ ZILIO to find out more about what makes a great pitch.

Virtual Event Recording

About: Watch the webinar recording below followed by an audience Q&A.


2:51​ – Introductions
7:08​ – What makes a great pitch?
26:34​ – Demo Pitch 1: Earthli
32:04​ – Demo Pitch 2: G Pump
40:32​ – Demo Pitch 3: Zilio
47:11​ – Audience Q&A