G’Day LA – Australian Start Up Localz opens its doors in Culver City

Localz, the software business helping large organizations transform the day of service, has chosen to join Amazon, Apple and Google and open its first US office in the rapidly expanding tech ecosystem of Culver City.

Localz began operations in 2013 and the development team are headquartered in Melbourne. Its operational platform enables real-time tracking of the service technician, accurate ETAs and simple two-way communication. Localz  “On my way” messaging increases customer satisfaction and improves first-time access rates, resulting in massive cost savings for the companies who deploy it.

“This is a huge milestone for us,” Tim Andrew CEO /co-founder said. “With a rapidly growing customer base in the US,  we needed to establish a physical presence. We have clients located on both coasts and also in the mid-west. We were attracted to the growing pool of tech talent in LA and it’s good domestic and international transport links. We believe that the field tech ecosystem in the US is facing increasing challenges in meeting rising consumer expectations while also seeking to make operations more efficient. We’re here to help companies thrive, not just survive on the Day of Service.”

“Localz makes it extremely easy to see real-time activity in the field, communicate and react with multiple stakeholders. The solution is resonating with Field Service companies who want to elevate their customer experience” says Alex Wise Regional Vice President of Sales for Localz.

“The California tech scene fits comfortably with Localz culture, in particular, our focus on diverse thinking and our passion for driving rapid innovation” Wise added. “We’ll be growing our commercial team and hub here in Culver City with a view to opening an East Coast hub in 2020.”


Link to Field Service Solution: https://youtu.be/A8PQttn15wI

[Team Photo]


Localz takes the communication complexity out of delivering field services, providing businesses with mobile workforce solutions to deliver a frictionless last mile customer experience. ‘Uberized’ consumers demand real-time transparency and control.

The Localz operational platform enables real-time tracking of the service technician, accurate ETAs and two-way communication. Localz “on my way” messaging increases customer satisfaction and first-time access rates. Our field operatives app is popular with our users developed with them to make their daily jobs easier and more efficient.

The Localz platform is being used by the RAC, DPD, OVO Energy, Autoglass, Safelite, Woolworths and British Gas.


US – Alex Wise – Regional, VP of USA + 1 415.828.8369

APAC – Nimmity Zappert, VP of APAC +61 400 961 707