Developing a ‘challenger mindset’ is critical if you want to become a market leader. This Masterclass will: explore why a ‘challenger mindset’ is important for your business to become a market leader, review the elements of a ‘challenger mindset’, assess the impact of global challenger brands and some case studies, and give you the tools to identify, assess and reduce risk to your business. WHO SHOULD ATTEND Startups, Scaleups, Entrepreneurs, Small-Medium Businesses and Aspiring Business Owners. Morning tea provided. If you have any questions, please contact Kelly Court on 9205 2835. This series of events is made possible with funding from LaunchVic, an initiative of the Victorian State Government, established to develop and grow the local startup ecosystem. ABOUT US StartNorth Coworking Space We're a new coworking space located in the redeveloped Town Hall Broadmeadows, opening Spring 2019 for Startups and small businesses in Melbourne's north. Our passion is helping startups and scaleups succeed, so before we even have our coworking space open we're running events to assist people with their business needs. StartNorth will have room to host over 80 members and have a mix of flexible desks, permanent desks, private offices and bookable meeting rooms. To stay up to date with StartNorth you can follow us on Facebook, connect on LinkedIn or sign up for more information on the website.