Startup Success Series: All About Equity

So you’ve been building your startup and everything is looking up, but you realise you’re going to need some extra hands to make it happen. You’ve heard of equity but what does it even mean? How do you actually give away company shares? What happens if things don’t go according to plan?

Join LUNA’s Head of Legal, Emma Ferguson, as we explore all things equity and answer some burning questions, including:

  • What is equity;
  • How to reward both founding members and employees with equity; and
  • How to set yourself up for success if things don’t turn out the way you expected.


The session will be run as a virtual presentation. There will be time allocated for participant Q&A and resources will be shared on the Startup Victoria website after the event.